New Balance Celebrates "Grey Days": a Tribute to the Brand's Heritage
New Balance Celebrates "Grey Days": a Tribute to the Brand's Heritage

New Balance Celebrates "Grey Days": a Tribute to the Brand's Heritage

Update 08.05.2024

You can find both 574s from the "Grey Days" pack in the New Balance online shop for €110 each. You can find the links to the sneakers above.



Original post 03.05.2024

TLDR: New Balance celebrates the iconic colour grey with the "Grey Days" event, which takes place in May. The brand is honouring this traditional colour with new releases and a special collection that includes both new and classic styles in grey. Available in May, the collection will be offered on NewBalance.com and at selected retailers.

Since the 1980s, grey has been a signature feature of New Balance and is synonymous with quality and style. Grey Days pays homage to this tradition with a series of special releases, starting with the WRPD Runner and 1906R on 17 May, followed by the Fresh Foam X 1080 "Grey" on 20 May. On 23 May, a collaboration with District Vision, the SC Elite v4, and the new KAWHI IV are launched. The month ends with the release of the "Grey" Coco CG1 and the Fresh Foam Audazo Numeric on 24 May.

In addition, New Balance will release a short film entitled "Grey Days" on 10 May, which pays tribute to the brand's profound influence on global sneaker culture. The film, created in collaboration with renowned creatives and using retro animation and professional stills, will showcase the history of New Balance through various scenes that highlight the versatility and timelessness of grey.

When will the "Grey Days" collection from New Balance be released?

The releases begin on 1 May with the launch of Grey Days and continue throughout the month, with several special sneaker releases and the release of the short film on 10 May.

Where can I buy the "Grey Days" collection from New Balance?

The entire collection is available on NewBalance.com and at selected retailers.


Latest Sneaker News