A Glitch in the Real World - The New "Pixel" Capsule from LOEWE |
A Glitch in the Real World - The New "Pixel" Capsule from LOEWE

A Glitch in the Real World - The New "Pixel" Capsule from LOEWE

Jonathan Anderson has presented his 8-bit wonders for LOEWE's spring/summer fashion show and now the "pixel" capsule is finally ready to shop. In a lookbook captured by Jules Moskovtchenko, we find a "digital world taken out of context" that reinterprets LOEWE classics in pixelated fashion. Particularly striking is the Puzzle Edge bag, made from soft calfskin and decorated with pixelated squares adorning the geometric lines of the cuboid accessory, giving a taste of the rest of the capsule.
 
Technically knitted hoodies, tech knit tops, trousers in Duchesse silk satin and the LOEWE Anagram T-shirt with pixelation make an impression not only on the catwalk. The designs are reminiscent of retro characters and seem to blur the line between the real and virtual worlds. The 8-bit look is also used on baggy denim jeans, trucker jackets and denim skirts with dark and lighter square details on the classic blue background. To keep the look in packaging, all products come in pixelated bags and boxes. The "Pixel" capsule is now available in the LOEWE online shop and boutiques.


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