adidas Ultraboost 1.0 "Halo Blue": A Sustainable Comfort Revolution with Parley Ocean Plastic

TLDR: The adidas Ultraboost 1.0, available now at adidas.com for €190, combines unrivalled energy return and comfort with a commitment to sustainability. The sneaker, in the Halo Blue / Cloud White / Core Black colourway, is made from 50% recycled polyester and 50% Parley Ocean Plastic yarn to prevent ocean pollution while maintaining the shoe's iconic following for its premium comfort and technical design.

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adidas continues to innovate within its Ultraboost line, revamping the original 1.0 silhouette with a new "Halo Blue" edition that combines performance with eco-conscious production. The Primeknit upper and Boost midsole provide support and responsive energy return, epitomising the essence of the popular running shoe for the different rhythms of city life.

This iteration not only adheres to adidas' commitment to reducing plastic waste, but is also made from at least 20% recycled material and presents a dark, stormy mix that gives the sneaker a distressed look. The design is completed with a luminous TPU cage, white heel counter and non-traditional white heel tab, ensuring the Ultraboost 1.0 remains a coveted model for both its comfort and sustainability.

The latest edition of the adidas Ultraboost 1.0 is already available in other regions on adidas.com for €190, while fans in Europe still have to wait for the drop.

This progressive and sustainable sneaker is available directly from adidas.com.