adidas and Allbirds Want to Produce an Emission-Free Sneaker

The brand with the Three Stripes has made a lot of effort in the past and has done a lot for the environment. The partnership with Parley has especially come to the fore. In addition, adidas has also made new commitments as promised. The label aims to use only recycled plastic by 2024.

Today's sporting goods manufacturers emit huge amounts of carbon dioxide every year. But only a few companies really want to do something about it. The footwear industry alone is responsible for 700 million tonnes of carbon dioxide a year. That is roughly equivalent to the energy consumption of 80,775,444 households per year.

Now, adidas wants to take effective action to reduce these carbon dioxide emissions. The sudden collaboration with the Dutch company Allbirds is expected to bring some quick changes. Together, they aim to produce a performance sneaker that is manufactured without CO2 emissions.

Negative effects are probably rather hard to find. The Herzogenaurach-based company will perhaps trigger an even bigger wave. If more sports goods manufacturers were to ride this wave, the annual emission of carbon dioxide could be drastically reduced. In any case, this is an inspiring example of how manufacturers can fight against CO2 emissions and make a difference for the environment.