Art Meets Sneakers: THE MUSEUM VISITOR x ASICS GEL-KAYANO 14

TLDR: The collaboration between The Museum Visitor and ASICS brings three colorways of the GEL-KAYANO 14, releasing July 25 in South Korea and August 16 worldwide. The collection is available for approximately €190 and includes Y2K-inspired designs in blue, black and yellow.

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ASICS continues its global collaboration series with a new partnership with South Korean label THE MUSEUM VISITOR. Together they design the ASICS GEL-KAYANO 14 in three different Y2K-inspired colorways: “Illusion Blue”, “Mineral Brown” and “Glacier Grey”. Each pair is characterized by unique aesthetics while maintaining the sporty charm of the GEL-KAYANO 14.

The “Illusion Blue” version is the most striking and features cobalt tones with metallic accents on a white base. The “Mineral Brown” pair combines off-white and earth tones and gives an antique but sporty look. The “Glacier Grey” edition features an almost all-black design with night shades on the mesh and a gray base for a sleek, nighttime style.

All three pairs feature an elongated round cover over the tongue that proudly displays the ASICS logo. Additionally, a gradient ASICS logo adds a uniform touch to the collection.

The collection will be released for the first time on July 25, 2024 via THE MUSEUM VISITOR channels in South Korea. The global release is planned for August 16, 2024 via selected retailers.

You can buy THE MUSEUM VISITOR x ASICS GEL-KAYANO 14 collection from July 25, 2024 at THE MUSEUM VISITOR and selected Korean retailers and from August 16, 2024 at selected retailers worldwide.