.jpg)
ASICS and Doublet launch the cardboard-inspired GEL-Kayano 20
TLDR: ASICS and Japanese label Doublet are launching a unique GEL-Kayano 20 collaboration in November 2024. Inspired by cardboard boxes, the sneaker uses the material Tyvek, which ages over time and thus perfects the cardboard look.
☒
ASICS continues its series of creative collaborations in 2024, this time with the Japanese label Doublet under the direction of Masayuki Ino. The special GEL-Kayano 20 collaboration is inspired by an everyday object - cardboard boxes. This concept is brought to life by the Tyvek material, which mimics the texture of cardboard and visibly ages over time, giving the sneaker a changing look. Wave-like patterns reminiscent of cardboard cross-sections further reinforce the concept.
ASICS continues its series of creative collaborations in 2024, this time with the Japanese label Doublet under the direction of Masayuki Ino. The special GEL-Kayano 20 collaboration is inspired by an everyday object - cardboard boxes. This concept is brought to life by the Tyvek material, which mimics the texture of cardboard and visibly ages over time, giving the sneaker a changing look. Wave-like patterns reminiscent of cardboard cross-sections further reinforce the concept.
When is the release of the Doublet x ASICS GEL-Kayano 20?
The Doublet x ASICS GEL-Kayano 20 collaboration will be released in November 2024.