Charli XCX becomes Converse's new creative partner and promises exciting projects

TLDR: Charli XCX partners with Converse and brings her signature style to the brand. While no specific releases have been announced yet, fans can expect fresh takes on the iconic Chuck Taylor sneaker. The collaboration kicks off with a holiday campaign featuring Charli XCX and can now be seen on Converse's social channels.

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Converse has officially enlisted Charli XCX, Grammy-nominated artist and trendsetter, as a creative partner. Known for her signature style and influence on Gen Z, Charli XCX is a perfect fit for Converse. She has long been a fan of the brand and wears her Chuck Taylors until they are completely worn out - an attitude that marries beautifully with the rebellious spirit of Converse.

The collaboration begins with Charli's appearance in Converse's holiday campaign, photographed by Sharna Osborne. The campaign focuses on her love for the Chuck Taylor All Star and features cosy scenes of Charli showing off her style in Converse sneakers. While it's initially about celebrating the brand's heritage, Charli XCX's involvement gives hope for future projects such as special sneaker designs and limited releases.

Charli XCX's collaboration with Converse has already begun with her holiday campaign. Future product releases and special projects have not yet been announced, but fans can expect more details in the coming months.

Although no specific products from the Charli XCX x Converse partnership are available yet, fans can find the campaign images and existing Converse styles on Converse.com. Stay tuned to Grailify for updates on future releases and exclusive offers from this exciting new partnership.