Nike Air Force 1 "TINAJ" - Only for Members of dotSWOOSH

The sporting goods manufacturer's innovative spirit meets digital culture with the upcoming release of the Nike Air Force 1 "TINAJ" (This Is Not A Jpeg). The new model focuses on minimalism, with a combination of clean white in the toe area and contrasting black panels and heel area. But the highlight is undoubtedly the revamped branding. The traditional Swoosh is gone, making way for the new .Swoosh logo emblazoned on both the tongue and dubrae.
 
The intricate embroidery proudly surrounds the Swoosh motif on the heel, adding a unique touch to the shoe. A playful nod to our digital age has been added with the phrase "This is not a JPEG". The design is rounded off by a classic white midsole, which harmonises perfectly with an icy, transparent outsole, as well as revised tongue labels. The shoe will be available on 20 October at a retail price of $120, but only to dotSWOOSH members who have already received a digital OF1 box.