Update 06.07.2021

With size?, New Balance is looking back to the golden years and releasing a two-piece offering. The first iteration is a collaborative classic court-style New Balance 550 in grey and white. Orange accents then represent the retailer's signature colour, while co-branding adorns the insoles.

On the other end is another retro sneaker, the New Balance 574, which carries the same feel as the sneakers are almost entirely dipped in orange. You can also complement the style with matching apparel.

Check out the pictures here and sign up now for the raffle via the size? Launches app. The release date is July 8th.

Original article 18.01.2021

One of the hype-friendly favorites from last year is most likely the New Balance 550, a sneaker that went from "completely forgotten" to "totally hip" status and felt like it captured the heart of every sneakerhead with just a few drops. At first, only a few colourways were released, but multiple iterations are said to be planned for 2021.

New Balance has already announced over a dozen new releases for the year, and we figured that significantly more editions would likely drop. Now, longtime partner size? is showing off a collaborative New Balance 550 that gets a classic colourway to go along with the demand for the '80s/'90s vintage look.

size? should consider itself very lucky. That's because the British retailer is the first partner to give this overnight star its own makeover. But instead of a wild colourway, we see a classic iteration with minor changes and typical size? colours. White leather is the base for the grey and red hits. Next to it, the large tongue tags with a basketball motif and a "550" shine next to the bright laces.

Recently, many releases of size? have appeared in the size? Launches App. Therefore, you can expect to find these sneakers in the app as well.