TLDR: LOEWE and On Running present their new Cloudventure 2.0 collection on 14 May 2025 on loewe.com, followed by the launch in LOEWE stores on 15 May. With seven new colourways, including neon green and neutral tones, the duo is once again setting new standards in terms of high fashion meets performance. There are also two new Cloudtilt colourways in ‘Electric Blue’ and ‘Pale Pink’. Everything as always with Grailify! After several successful drops, LOEWE and On Running are joining forces once again - this time with the brand new Cloudventure 2.0 model. While the silhouette remains technically designed for trails, LOEWE has given the upper a luxurious update with curved lines and semi-translucent mesh. The tried-and-tested Cloudtec system with Helion foam ensures responsive cushioning as usual, whether hiking or in the city.
The highlight is definitely the seven new colourways, which range from subtle natural tones to eye-catching neon green. All models feature LOEWE anagrams and fine knot graphics - elegant design elements that perfectly round off the interplay of fashion and function.
The popular Cloudtilt is also getting a new addition: ‘Electric Blue’ and ‘Pale Pink’ add new, fashionable colour variants to the range. And those who want more than just trainers can look forward to matching clothing and accessories - from tech jackets to sporty shorts, all in functional materials and stylish colour palettes.
When will LOEWE x On Cloudventure 2.0 be released?
The collection will be released exclusively on loewe.com on 14 May 2025 and will be available in selected LOEWE stores from 15 May.
Where can I buy the LOEWE x On Cloudventure 2.0 collection?
The trainers and apparel are available online at loewe.com and in LOEWE stores worldwide. For all fashion tech fans: Set your alarm clock and check out Grailify - as always, we'll keep you up to date with all the important drops and surprises.
4.8 | Over 35k ratings
