Zendaya and Roger Federer in new on-campaign

TLDR: Zendaya and Roger Federer compete in a playful tennis match for On's latest campaign, which features Zendaya as a new partner and Federer as a continued brand ambassador.

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Zendaya and Roger Federer bring star power to On's latest campaign, pitting them against each other in a lively 'aerial tennis' match to promote the brand. The campaign begins with a fun encounter in the On shop, which sets the scene for their intense but imaginary tennis match. The absence of a real tennis ball adds a creative touch to the campaign, which is enhanced by an adrenaline-fuelled soundtrack.

Both Zendaya and Federer are closely associated with On. Zendaya, who was recently announced as the brand's new partner, will reinterpret the existing On collections and lead creative campaigns across lifestyle, movement and sport. Federer, who is an entrepreneur for On, continues to influence the brand through his tennis-inspired collections.

The exact release date of the Zendaya and Roger Federer On campaign has not been specified.

The campaign can be viewed on On's official website and social media, as well as through various online media platforms.