A Colourful Variety from Jelly Belly and Reebok

Reebok is back with a new partner. This time, it's packed with a lot of flavour. Jelly Belly is the new collaborator, and together with Reebok, they sweeten the Reebok Instapump Fury, as well as a Club C Revenge for kids and two Club C Legacy models. We show you the pics here and also tell you when the Jelly Belly x Reebok collection will be released.

Reebok is really stepping up its game now. More and more partnerships are being made with the recently sold company, most recently with Power Rangers, Jurassic Park, Daniel Moon, and many other friends. However, you've probably rarely seen such cute sneakers created with the candy producer.

Here's an advance look at the Jelly Belly x Reebok Instapump Fury OG in "Retro Yellow/Neon Cherry/Blue Blink". It is served to us with a yellow-red mesh, shiny overlays, and themed insoles. In addition, this sneaker also features a Jelly Belly logo on the heel in orange.

In just a few days, you can shop the Jelly Belly x Reebok collection. Retailers like Overkill will be dropping the sneakers on September 1st.