Update 2019-09-02 

Hell yeah! We finally have the latest deets on the Air Jordan 4 "What The". We've been waiting on the edge of our seats all this time because these sneakers are just dope AF. Do you already have a pair of the Air Jordan 4 or are you still looking and can't decide? Then we just might have something for you here.

The Air Jordan 4 "What The" comes in four solid colourways: "Fire Red", "Black Cement", "White Cement", and "Military Blue". We've been used to the crazy colourways and designs from "What The" releases that this might come out as a shock to you. But, we're still on board with these new shades, nonetheless!

You all have to remember that the "What The" releases have always been in high demand. The same will most likely be true for this latest iteration, making it difficult to cop one.

Original article 2019-08-17 

We have all been pining for the release of the Air Jordan 4 “What The” since the first pics have surfaced in March. In the 30-year celebration of Nike’s introduction of its most iconic Jumpman silhouette, these new bad boys are truly something that’s worth the wait.

This new design incorporates the four iconic colourways of the AJ4 into one. It is somewhat of a cross between the “White Cement”, the “Military Blue”, the “Fire Red”, and the “Black Cement”. It seems to appear mismatched at first glance, but the colour combo will no doubt earn rightful nods with every step. The style comes with both mesh and leather. A big Jumpman logo can be found on the tongue and the “Nike Air” badge is seen right on the heel, paying tribute to the 1989 OG.

As of now, there’s little information about the AJ4 “What The”, but according to insiders, these awesome kicks will soon be released this November 23rd. Will you get in line to score a pair? We know we will! We can keep you posted on the latest updates. Just download our Grailify app and you will definitely be in the loop with us.