Nikola Jokic Leaves Nike for Chinese Sportswear Brand 361° | Grailify
Nikola Jokic Leaves Nike for Chinese Sportswear Brand 361°

Nikola Jokic Leaves Nike for Chinese Sportswear Brand 361°

Nikola Jokic has secured a long-term contract with the Chinese shoe manufacturer 361 and is thus leaving Nike, just as his team-mate Aaron Gordon has already done. Both will of course also receive their own signature sneaker.

Jokic's new deal places him as a global ambassador for 361, just like Gordon, who has already received his 4th signature sneaker. With this deal, Jokic wanted to test what other options there actually are besides Nike. Stephen Curry & James Harden have already made this move and continue to be successful. 361 has over 6000 stores in China and another 3000 worldwide. So they are no longer small fry.

He made his first debut with the 361 Big3 Future High against the Toronto Raptors and even won 114-104.


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