Micah Parsons Joins the adidas Family
TLDR: NFL star Micah Parsons has signed a multi-year partnership with adidas, joining an impressive roster of athletes. Known for his stellar rookie year and consistent performance, Parsons aligns with adidas' commitment to excellence and innovation.
Micah Parsons, celebrated Dallas Cowboys linebacker, has inked a multi-year deal with adidas. Selected in the first round of the 2021 draft, Parsons has quickly risen as a prominent figure in football, boasting accolades such as AP Defensive Rookie of the Year and three All-Pro selections.
Chris McGuire, Vice President of Sports Marketing at adidas, praised Parsons' dynamic impact and personality, stating that his pursuit of greatness and engaging persona make him a perfect fit for adidas. This partnership not only enhances Parsons' visibility but also fortifies adidas’ prestigious football lineup, which includes stars like Patrick Mahomes and Trevor Lawrence, and promising rookies like Rome Odunze and Xavier Legette.
As part of this partnership, Parsons will be featured in adidas marketing campaigns and will sport adidas apparel and footwear during games. Parsons expressed his excitement about the partnership, emphasizing his ambition to inspire athletes globally and his alignment with adidas’ goals.