Y-3 and Real Madrid Drop Iconic Matchwear Collection for Spring 2024
TLDR: Y-3 collaborates with Real Madrid to introduce a ground-breaking matchwear collection for Spring 2024, offering a blend of sportswear elegance and tradition. Highlighted by a purple jersey adorned with a rose motif, the collection includes goalkeeper kits, pre-match wear and fan favourites. Available globally from 27 March 2024 at adidas.com/y-3, CONFIRMED, official Real Madrid shops and selected retailers.
In a continued partnership that bridges the gap between high fashion and elite sport, Y-3 and Real Madrid present their Spring 2024 matchwear collection. This collaboration marks a significant moment that builds on a legacy of innovation and style that began with their initial travel collection earlier this year.
At the centre of the collection is the 4th jersey for Real Madrid's men's and women's teams, crafted in a striking purple hue that reflects the club's rich heritage. Designed with adidas' HEAT.RDY technology, the jersey guarantees optimal performance by keeping players cool and dry. The white rose motif, a nod to the early days of the collaboration between adidas and Yohji Yamamoto, serves as a signature element of the entire collection and symbolises the fusion of fashion and football.
At the centre of the collection is the 4th jersey for Real Madrid's men's and women's teams, crafted in a striking purple hue that reflects the club's rich heritage. Designed with adidas' HEAT.RDY technology, the jersey guarantees optimal performance by keeping players cool and dry. The white rose motif, a nod to the early days of the collaboration between adidas and Yohji Yamamoto, serves as a signature element of the entire collection and symbolises the fusion of fashion and football.
In addition to the 4th jersey, the collection includes two goalkeeper jerseys in black and orange, a white pre-match selection including an anthem jacket, shorts and a top, as well as a range of fan merchandise including T-shirts, hoodies, shoulder bags, caps and scarves.
The campaign, created by photographer Gabriel Moses, features Real Madrid icons such as Naomie Feller, Jude Bellingham, David Alaba and Misa Rodríguez and captures the spirit of the modern sporting heritage. Complementing the apparel, Y-3 and adidas also introduce specialised Predator footwear and goalkeeper gloves, cementing the collection's place in high-performance sportswear.
The campaign, created by photographer Gabriel Moses, features Real Madrid icons such as Naomie Feller, Jude Bellingham, David Alaba and Misa Rodríguez and captures the spirit of the modern sporting heritage. Complementing the apparel, Y-3 and adidas also introduce specialised Predator footwear and goalkeeper gloves, cementing the collection's place in high-performance sportswear.
When will the adidas Y-3 x Real Madrid Matchwear collection be released?
The eagerly awaited collection will be released on 27 March 2024.
Where can I buy the adidas Y-3 x Real Madrid Matchwear collection?
Available globally, the collection can be shopped at adidas.com/y-3, adidas CONFIRMED, in-store at official Real Madrid shops, shop.realmadrid.com and via selected retailers.