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Combined with the Basketball Association of America, the NBA began in 1946. It is North America's premier basketball league, consisting of 30 teams from the US and one from Canada that compete in 82 games over six months. The NBA continues to revolutionise how sports are watched and promoted. Now they are experimenting with new technology that promises to bring everyone closer to the action. 

Scoring is one of the primary reasons for its growing popularity within the league. Basketball is the highest-scoring league among other major sports due to its consistent scoring system and exciting gameplay. Partnering with someone who shares your vision and can help scale your business is often key to long-term success - which is exactly why Nike joined with the NBA to achieve this success.

Collaborative Footwear

The NBA is a truly global League featuring players from different nations. It also has fans worldwide, making it one of the richest leagues in sports. Michael Jordan's success with the league helped cement its global standing - providing it with what was needed to become dominant on both basketball and streetwear scenes worldwide. Whether you're into sports or streetwear fashion, the Nike x NBA collaborations offer something for everyone - guaranteed to please whatever your taste may be!

NBA x Nike Blazer Mid EMB Trail Blazers

Dressed in the signature colours of its namesake team, the Portland Trail Blazers, it features mismatched colour blocking on both sides; white on one with contrast black accents on eye stay and Swoosh, while the medial side has black with white eyestay and crimson Swoosh. 

An NBA logo featuring Jerry West's silhouette with 75th-anniversary branding appears on both heels and a woven tag at the exposed foam tongue for added durability.

NBA x Nike Dunk Low EMB Knicks

These Nike Dunk Low EMB NBA Diamond Anniversary Knicks have black laces and a black tongue with grey logos. This pair of shoes features a black sole, a base next to a white midsole, and smooth and pebbled leather throughout the body. 

Red splashes are near the toes, and the Nike swoosh logo and accents are blue on the heel. In honour of NBA's Diamond Jubilee, these celebratory shoes also feature special diamond NBA logos on their tongue tabs and metallic silver lace dubraes for added sparkle!

NBA x Nike Air Force 1 Lakers

Released October 19th, 2021, to commemorate the 75th anniversary of the NBA League, this limited-edition Nike Air Force 1 Low "75th Anniversary - Lakers" features both teams' signature colours from their early years in Minneapolis and current home in Los Angeles. The white Swoosh is paired with a purple quarter panel on one side, while the purple Swoosh is paired with a blue quarter panel on the other. 

An embroidered Lakers logo appears on the heel of the shoe. At the same time, a woven 75th Anniversary label can be seen on the tongue, and a diamond graphic reference adorns one metallic lace jewel - paying homage to NBA's diamond anniversary! These AF1s look awesome!

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